Insiders are buzzing about Subway sale rumors

Hi and welcome to Insider Advertising for April 13. I’m senior advertising reporter Lauren Johnson, and here’s what’s going on:

  • Subway sale rumors.
  • CareerAdvice TikToks.
  • Food SPACs.

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Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson.

Peter Summers/Getty Images

Insiders are buzzing about Subway’s attempts to sell itself to Arby’s or Burger King’s parent companies

  • Franchisees and corporate insiders are buzzing about rumors that Subway is looking to sell itself, Kate Taylor and Nancy Luna reported.
  • Industry expert John Gordon said that RBI and Inspire Brands looked into buying Subway.
  • Before becoming Subway’s CEO, John Chidsey led Burger King when it was sold to 3G in 2010.

Read the story.

David Paykin has gained more than a million followers on TikTok posting career advice tips and tricks.Courtesy of David Paykin

Inside the CareerAdvice TikTok trend, where creators have driven more than 1 billion views and are helping Gen Z users land jobs

  • A growing number of #CareersAdvice and #JobTok creators are building huge followings on TikTok, Molly Innes reported.
  • Some creators are making money by offering career guides or sponsored job vacancy postings.
  • David Paykin, a popular creator in the careers niche, has more than 1 million followers.

Read the story.

LAM YIK/Reuters

Impossible Foods is reportedly looking to get in on the SPACs craze. Here are 7 other health-centric food brands that experts say could go public next.

  • Food and consumer brands have been going public in droves thanks to investor interest and SPACs, Alex Bitter reported.
  • Plant-based meat maker Impossible Foods is considering going public, Reuters reported Thursday.
  • Insider asked food-industry experts which food companies were most likely to enter public markets in the next year or so.

Read the story.

More stories we’re reading:

  • A new startup is helping influencers design and manufacture their own products (Insider)
  • Gawker stalker: The news-and-gossip site that helped define the modern content web is coming back to life (NiemanLab)
  • This 22-year-old influencer made $21,000 in 8 months by talking about chronic illness and body image on TikTok and Instagram (Insider)
  • Tinder names new CMO as dating app pursues Gen Z (Wall Street Journal)

Thanks for reading and see you tomorrow! You can reach me in the meantime at [email protected] and subscribe to this daily email here.

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