10 Richest TikTokers From ‘Hype House’, Ranked by Income
While there are several different TikTok houses that have helped influencers create content and secure brand deals, the Hype House is the most followed and highest grossing. Originally founded in December of 2019 and located in Los Angeles, the Hype House was a Spanish Style mansion that towered over the surrounding community. The group eventually left in June of 2020 as the lease ended and moved into a new location in the Hollywood Hills. The group took over the old Clout House and has ten bedrooms and thirteen bathrooms with over 12 thousand square feet that include a movie theater, an elevator, a pool, a private gym, several balconies, and a guest house. While its members have changed, it was home to some of the richest and most iconic stars of the platform including Addison Rae and Charlie D’Amelio.
The house, much like the content on the app itself, is continually growing and diversifying. At its peak with 21 members, many of the original members have moved out of the house, purchasing places of their own. But the iconic history and legacy of the Hype House is something that will remain as a monolith to digital culture taking over and replacing the mainstream entertainment system. With 21 total members over the course of three years, here is a list of the top ten richest TikTokers who have lived at or been a part of the Hype House collective.
10 Avani Gregg, $1 million
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Avani Gregg is known for her TikTok videos, her beauty tutorials, and her digital content creation. She specializes in makeup-related clips that have culminated in several brand deals and partnerships including with the iconic company Morphe. She earned the TikToker of the Year award at the 2019 Shorty Awards and was one of the early founders of the Hype House. She also starred alongside fellow influencers Annie LeBlanc and Hayden Summerall on the web series Chicken Girls.
9 Tayler Holder, $1 million
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Originally from Vernon, Texas, Holder moved to Los Angeles at the age of 18. He started by creating content on YouTube under the channel “Tayler and Joey” but gained mainstream attention when he joined TikTok, quickly earning over 600k followers within his first few months on the app. He later transitioned his career into music, releasing singles such as “100 Rounds” through his YouTube channel where he amassed over a million followers. He has also been featured in several of David Dobrik’s viral YouTube videos.
8 Larray, $1 million
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Known for posting several viral TikTok videos and YouTube clips, Larray first started his career posting Vine videos until the platform was bought then abandoned by Twitter. He became a member of the Hype House in January of 2020 when he crossed the 6 million follower threshold on YouTube. In addition to being nominated as Breakout Creator of the Year at the 2019 Streamy Awards, he is also known for his music career and has released the singles “First Place” and “Cancelled”, the latter of which landed him on the Billboard Chart for Comedy Digital Tracks.
7 Nick Austin, $1 million
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Austin first joined the TikTok platform in 2018, collaborating with fellow viral influencer Mia Hayward on several videos. Gaining over a million followers in the course of a few months. He was asked to join the Hype House during its early foundation in December of 2019 and has continued to collaborate on videos with several members including Avani Gregg and Charli D’Amelio.
6 Tony Lopez, $2 million
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Born and raised in Las Vegas, he is known for his duet videos that he films with his older brother, Ondreaz. At the age of 20, he amassed over 17 million followers on the TikTok platform. His unique line of merch and consistent follower growth have contributed to his overall net worth. Recently, Tony Lopez has been involved in several scandals, one of them resulting in a lawsuit related to sexual allegations with minors in 2021.
5 Nikita Dragun, $3 million
YouTube icon, makeup artist, and viral sensation, Nikita Dragun is known for both her design and modeling work. She first started receiving brand deals through her YouTube channel as early as 2013. She has won both Streamy and Shorty Awards and filmed her own reality series “Nikita Unfiltered” on Snapchat. She also released her own makeup collection through the Morphe label. She made headlines in 2020 when she chose to host a party at the Hype House during the Coronavirus lockdown. The party was attended by several other Hype House members and influencers including James Charles and Charli D’Amelio.
4 Dixie D’Amelio, $3 million
Sister to fellow TikTok icon Charli, Dixie is also known for her viral dance videos and singing. She also starred in the YouTube series Attaway General. She signed to the United Talent Agency and has earned over a hundred million views on YouTube for her popular song “Be Happy”. She has been featured in Forbes where she was listed as one of the top paid TikTok stars, citing her successful brand deals with companies like Hollister and Morphe.
3 Chase Hudson, $3 million
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Known under the moniker of Lil Huddy, Hudson is known for having dated TikTok icon Charli D’Amelio. He is the co-founder of the Hype House and is represented by the WME talent agency. He has transitioned from the platform of TikTok into a career as a musician, with Paper Magazine crediting him with the revival of the Pop-Punk genre. His single “The Eulogy of You and Me” was co-written with Blink 182 drummer and producer Travis Barker and he also appeared in the Machine Gun Kelly film adaptation of Downfalls High where he starred alongside Sydney Sweeney.
2 Charlie D’Amelio, $4 million
One of the first TikTok stars to transition into the mainstream culture, Charli D’Amelio became the first TikToker to cross both the 50 million and 100 million follower thresholds. She has had a wide breadth of experiences which have resulted in her astounding net worth at the age of only 16. She opened for the Jonas Brothers, appeared on the Tonight Show with Jimmy Fallon, covered Paris Fashion Week for Prada, appeared in a Super Bowl commercial, and has participated in brand deals for several top companies including Hollister, EOS Cosmetics, and Morphe.
She has also released a memoir, starred in a feature film, and announced a Hulu original series. Recently, she has transitioned into the world of finance, announcing a partnership with the mobile app Step, helping teens get debit cards to learn about the banking process.
1 Addison Rae Easterling, $5 million
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Addison was attending school at LSU prior to her explosion on TikTok, ultimately resulting in her becoming the highest-paid star on the app. It began with a partnership with the clothing brand FashionNova and continued with mainstream brands like Reebok and Daniel Wellington. She then collaborated with American Eagle before launching her own cosmetic company Item Beauty.
Her success culminated in the release of a Spotify exclusive podcast called Mama Knows Best which she hosts with her mother. She also has her own exclusive line of merch released through the Fanjoy company which also sells the merch of influencers David Dobrik and Jake Paul. Her consistent marketing and brand deals have made her the top-earning TikTok star of the Hype House, and according to Forbes, the rest of the platform as well.
While the Hype House will continue to change members, locations, and images, this iconic group of influencers is still at the top of the pack. And until the next social stars start to go viral, the brand deals and mainstream coverage continue to launch these influencers further out into the spotlight.
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Sources: Seventeen, StyleCaster, HypeBae, OnlineGambling, GrooveWallet, Cosmopolitan, InfluencerMarketingHub, PopBuzz, FamousBirthdays, Distractify, BusinessInsider, InspirationFeed, TheSuccessBug, Insider, EliteDaily, VlogFund, Yahoo, E!, TheSocialMediaHat, People, MSN, TheHollywoodReporter, BBC, NBC, TeenVogue, IBTimes
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