This is what actually happens with your ASOS orders when you return them
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Hands up if you’re one of those people that has an online delivery turn up to your door a few times a week and have to think hard about what it is that you’ve actually ordered.
Even better than that, you’re on a first name basis with the driver as they hand over yet another online shopping parcel.
We all know exactly how it goes with shopping on the big wide web, you go to look for one thing and then suddenly you’re racking up £100’s. For us there is something about trying outfits on at home that we prefer.
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Whilst trying things on, we ask ourselves many questions:
1. “Can I get away with wearing this?”
2. “What do I have to go with it?”
3. “What occasion would I wear this for?”…and more important do I ‘need’ it, the list goes on…
After multiple combinations and trying to get those items that just won't fit to do up, it’s sadly time to admit defeat.
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You put away those that made the cut into your wardrobe, and then tackle the ones that fell short back into their packaging in order to take a trip to the post office and return them.
We stand in the long queue to simply pass our parcel over and wave goodbye to those that didn’t stand a chance.
However, have you ever taken a moment to think about what actually happens to those returns once they land back at the warehouse?
Well, online brand ASOS have released a video which delves into the process for us all to see.
For this they called in the help of Senior Creative Jess Cheng to explain.
In the video Jess says how ASOS "have a zero landfill policy, and 97% of their returns go on to be resold…”
She adds: “And the remaining 3%? We send it to some of our partners to be recycled, or reused.”
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The formal process is quite simple…
Firstly the return is unpacked and inspected and then anything that needs repairing goes to their onsite tailors to fix.
For the items that come back dirty, these are put into an ozone air scrubber to remove marks or makeup stains (which we’re all guilty of), the rest are steamed and pressed to remove creases.
After this, the garments are hung in a drying cabinet and then repackaged to send back out to another happy shopper.
So next time you make an ASOS return you can rest assured the brand does everything in their power to reduce waste and keep reselling what they can.
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